AI Insights · Timothy · July 2022
Top 5 City Building Games on iOS in Italy: Q2 2022 Performance
Discover the performance trends of the top 5 city-building games on iOS in Italy during Q2 2022, including weekly downloads, revenue, and active users.
During the second quarter of 2022, the top five city-building games on iOS in Italy exhibited varying performance trends in terms of weekly downloads, revenue, and active users. Here is an overview of how each game fared:
SimCity BuildIt experienced a steady decline in weekly downloads, starting at around 2.3K in late March and falling to approximately 1.1K by the end of June. Weekly revenue also showed a downward trend, peaking at about $6.3K in mid-April and dropping to roughly $2.6K by the end of the quarter. The game's weekly active users decreased from 24.2K at the beginning of the quarter to around 18.9K by the end.
Merge County® saw a significant drop in weekly downloads, from 792 in late March to just 25 by mid-June, before a sudden spike to 1.2K in the last week of June. Weekly revenue for the game was more stable, peaking at about $5.3K in early May and settling at around $2.5K by the end of June. Active users fluctuated, starting at 1.5K and ending at 1.4K, with notable dips and recoveries throughout the quarter.
The Simpsons™: Tapped Out had a mixed performance. Weekly downloads peaked at nearly 2K in mid-April but declined to around 714 by the end of June. Revenue showed a similar pattern, with a peak of approximately $3.7K in late March and a low of about $1.4K by the quarter's end. The number of weekly active users remained relatively stable, hovering between 21K and 27K throughout the period.
Legend City experienced a sharp decline in weekly downloads early in the quarter, dropping from 388 in late March to single digits by late April. However, downloads saw a slight resurgence to 217 by the end of June. Revenue remained relatively low and stable, with minor fluctuations, peaking at about $3.9K in early April and ending at around $1.3K in the last week of June.
Global City: Building Games showed a more consistent performance in weekly downloads, maintaining figures between 1.2K and 2.6K throughout the quarter. Revenue peaked at approximately $1.6K in mid-May but fell to around $695 by the end of June. Active users increased from 2.4K in late March to a peak of 3.4K in mid-May, before stabilizing around 2.1K by the end of the quarter.
These insights, based on data from Sensor Tower, provide a snapshot of the Italian iOS market for city-building games in Q2 2022. For more detailed analysis and insights, visit Sensor Tower.
